Creative Performance System

DTC Brands wanting to add an extra $50k-$150k to their bottomline

Scale Your Ad Spend

Beyond $50k/mo Profitably with a

4-Stage Performance Creative System

For Health & Beauty Brands Only

Don't Just Take Our Word For it...

Lune Martens

Founder - Monday Muse

"Pascu brought a level of structure and data-driven thinking to our creative process that was critical to scaling on Meta. From ideation to testing and iteration, his strategic approach consistently delivered high-performing assets without compromising brand integrity. He became a trusted strategic partner, not just a collaborator"

Sacha Aguila

Founder - Treelogy

"Prior to working with Exodus Creatives, I was stuck with consultants who didn't drive results, so it was a big relief when we started. Pascu truly understands how performance marketing differs from standard branding. The process has been result-changing for us; we recently hit our best day ever in sales, followed immediately by our second-best day. I could not recommend Exodus Creatives enough."

Aaron Seeger

Founder - Mana Marketing

"Not only is Pascu super knowleageable at exactly what converts and what works from a creatives perspective, but he's the best I've ever seen at taking that knowledge and turning it into a repeatable system that you can install for your brand"

Alan Moran

CEO - Vitamo Nutrition

"They went above and beyond of what I expected. It was a no-brainer to work with Pascu and his team"

Oria Mackenzie

Co-Founder - Underdays

"Pascu is an excellent creative strategist who enables us to launch ads at scale, but also analyse results, iterating and optimizing creatives to drive down CPA and improve sales. Would highly recommend working with him!"

We've worked with 20+ Brands

To Achieve Results Like The Following:

Case Study #1:

41% higher ROAS &

27.51% lower CPA within 40 Days

We helped this beauty brand take a AI and data-driven approach to iterating winning ads. The results speak for themselves.

70+ Ad Creatives Tested

47.79% More Purchases with 7.13% increase in ad spend

Case Study #2:

One creative generated

$44.800 Revenue at

2.69 ROAS for a Skincare Brand

Within just a month of creative testing, we’ve found a winning angle and 2x’ed this clothing brand's ad spend whilst increasing ROAS by 45%.

2x Iterations of the same ad concept

12.45% Lower CPA when compared to other UGCs running

Case Study #3:

43% Uplift in Revenue

in a 90-Day Period with

3.49 blended ROAS

We helped this DTC brand test over 275 creatives within a 6-month period. One concept in particular supported us to scale to over $300.000 in a 3-month period, accounting for approx. 46.00% of the total purchase value.

Produced over 30 iterations of a winning ad concept

+$140.000 generated in a 90-Day period from this one ad concept alone

1

Creative Strategy Development

We evaluate your ads, competitors, and target audience to devise a custom creative strategy.

2

Creator Selection & Production

We then match your brand with the perfect content creators. And manage scripting, shooting, and editing. Once you approve or request revisions, your ads are prepared for launch.

3

Performance Analysis

We embrace data-driven insights, thoroughly examining each creative with custom metrics to pinpoint successes and areas for improvement.

4

The 'Puzzle'

Knowledge Base

Our strategists form hypotheses and create new ads for testing. Using the 'Puzzle Approach,' we dissect each creative, determining what performs well and what needs adjustments. All of this data gets tracked into a knowledge base.